Wednesday, November 9, 2011

What Is a Squeeze Page- The Success of Your Landing Page

By Marty Don


If you are aware of what is a squeeze page, then you should be somehow versed on the procedures of creating a squeeze page for your website. This is the tool most internet marketers utilize to be able to create traffic, generate leads that are later converted into customers.

Knowing what is a squeeze page is necessary and there are a number of factors which influence the success of your page, but the good thing is, with time you could perfect your page by making small tweaks here and there, and through constant testing and tracking. The landing page must be written professionally. When creating your page, treat it as if you are writing a sales letter. While you're not necessarily making a hard sale or try to get somebody to buy your product upfront, being able to persuade your visitors to provide their details to you is just as essential as selling.

One thing you need to be careful about on your page is disturbing content which causes people to lose concentration. You really do need to be centered with your page because all you want is to gain opt-ins. That is the main objective for making the best page possible. If you think including related offers, in the hope of casting a wider net, then you really should forget about that concept. All that would occur if you do that is lower your general conversion rate. The reason to prevent this is that it creates a lot of decisions for the reader.

Other than your opt-in form and maybe necessary disclaimers and terms, there should not be any other links on your landing page. Rub in the benefits of the freebie you are offering more than a mere subscription to your newsletter. You must concentrate most of the attention of the letter on persuading your targeted visitor to download your free offer. Later, you remind your prospect that he or she has nothing to pay but just merely subscribe to your newsletter in exchange for the freebie.

One of the finest procedures to boost your income is by building your list. So, online entrepreneurs should find out what is a squeeze page and how to use it for their business.




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